Filed under: NC, Shoots | Tags: jones, Napoleon Creative, Shoot, Stills, val
We had fun this afternoon with Val Jones’ art work. She creates pieces by making cuts in black paper. Her works are inspired by the Kent landscapes she would paint when she lived in Whitstable.
We hung the papercuts and shone gelled lights on and through them. I love the way the light shines through, casting complex shadows cast on the backdrop.
The stills were for Vals’ portfolio, as she has a couple of exhibitions coming up before Chritsmas.
Filed under: Animation, Capgemini, Finished projects, Honda, NC | Tags: Animation, Capgemini, Collaboration, Corporate, Douwe Egberts, HD, Honda, London, Mesh, Napoleon Creative, Showreel, Video
Clients always want their content branded and too often we see static graphics stuck thoughtlessly like an elastoplast over the video content.
We always advise clients to make sure they budget for animated graphics because when you’re creating a video, anything that static always jars. Using animation to bringing brand/product logos to life is the simplest and most cost effective way to really raise a video’s production value. These brand animations build into a library for future projects, so next time around will cost nothing.
A little spent on animation will make the whole video look and feel slicker, more expensive and gives the branding much greater impact, as you can see in the work we’ve done for our clients below.
Be sure to hit the “HD on” tag to see it at its best!
Filed under: NC | Tags: 007, Advert, Bond, Coke, Coke Zero, James, James Bond, Zero
While I’m very excited by the new Bond movie, I’m really disappointed in this tie in. Coke, even if it’s the “boy’s diet coke” Zero, is still not a drink I would associate with James Bond. The TV ad is expertly done, but just doesn’t fit for me.
