Filed under: NC
We’ve been settled into our new offices for some months now, and we’re loving the local area. Plenty of fab places to eat, go for drinks after work and local parks for Leon to have his afternoon walk.
Today we finally got around to putting up our logo on the door, and it looks fab! We get a lot of people walking past from Mother/Tea Building/Shoreditch House, so the next step is to get a little more advertising in the window.. more on that later…
Filed under: ConferenceXtra, NC, Streaming live | Tags: Conference, ConfXtra, Corporate, corporate video, issues, Napoleon Creative, NC, rural, Video
We made this clip as a round up of the conference we streamed live last week. In it, the organiser gives us a great testimonial for how the streaming went!
Filed under: Animation
Today we had the second animation job in. We’re excited as both have lots of visual possibilities.
Also means we need another animator in the house, so now advertising… if you are an animator and interest in working with us, send us an email!
Filed under: ConferenceXtra, NC, Streaming live | Tags: Conference, ConfXtra, Extra, live, streaming, Video
Today we streamed a conference centred around issues facing rural areas, so depopulation, access to broadband, financial stability.
The most memorable workshop was this one where the speaker used a dead tree to get delegates engaged!
The stream went well, especially since the hotel chosen was appropriately in the middle of the Norfolk countryside, and their broadband connection was initially limited, but we managed to get it boosted!
Filed under: Shoots | Tags: Corporate, Napoleon Creative, West Sussex PCT
We were filming a piece about the West Sussex PCT, so we had a day filming around the county, from up in the South Downs to down on the beach. And it was such a glorious sunny day, hardly felt like work.
Filed under: Testimonials | Tags: Corporate, Napoleon Creative, pitch, presentation, Video
We’re having to work on the Bank Holiday as one client project is based in Sweden and it’s not a Bank Holiday there… the joys of working with international clients!
However got some great feedback from a few people on a project for the same team we delivered on Friday, which cheered us up. First came these two comments:
“Amazing!!! That’s a great work, thanks a lot.”
“Excellent ! Very good presentation and mix of slides/images/and voice over. Thanks.”
and then this:
“You will be pleased to know apart from their direct messages, the guys have been emailing me all morning with multiple praise over your video!
The graphics are really stunning on it!”
It’s always nice to hear the work is hitting the right buttons!
Filed under: Clients, Finished projects, Kaplan Law School, Shoots | Tags: Corporate, Kaplan, Law, Napoleon Creative, School, Shoot, Video
This morning I called up a client for a catch up this morning and was greeted with “I was going to call you today, I have a new project for you…” That’s never bad to hear!
Earlier in the year we created a clip filmed on the last day of exams at Kaplan Law school. We cut the footage into a film for Kaplan to show law firms interested in sending graduate trainees on their courses. They now want us to edit the material for a student facing clip to attract students to the course. Just shows how versatile video is, one day’s filming can create a whole range of different films.
Filed under: Articles, NC | Tags: corporate video, Napoleon Creative, research, Youtube
A recent study by Forbes and Google looked at 354 C-level and top executives at major US companies with annual sales in excess of $1B to “shed insight into how these executives discover and share business information.”
The statistic that caught my eye was that a third of under 50s watch business-related video every single day, with many turning directly to youtube to find information for business. We’re pleased our clients like Capgemini and IBM are posting the work we create for them there, as well as on their own sites.
Back in March we filmed at the All Together Now conference, where one programme maker described how their web strategy has moved on from trying to pull viewers to one central website. They now create spaces within sites like facebook and myspace, engaging audiences where they linger to socialise and start conversations and put content in those spaces.
Video is a great tool for this kind of strategy. Yes, create the video for your company’s home page, but then you have to seed it to youtube, Daily Motion, set up facebook and linked in groups to reach your audience. This takes time and energy, but is essential if you’re to reach your market. You can’t rely on them coming to your website, you have to broadcast in the places where your audience look for content.
Filed under: Capgemini, Clients, NC, Shoots | Tags: Corporate, corporate video, Filming, Hospital, Napoleon Creative, PCT, Shoot, Video, West Sussex, Worthing
Yesterday we shot at Worthing Hospital for a piece on West Sussex PCT.
We got to film a plaster cast being sawn off, people reviewing X-rays, plus lots of very technical looking equipment. Wonder how much will make the final cut?!
Filed under: Animation, Capgemini | Tags: Animation, Capgemini, corporate video, Napoleon Creative, Saul Bass
One of our clients wanted some ‘generic’ brand elements that could be used with any project. We’d seen a lot of their material, which had all been very specific using their logo and tag lines, and we wanted to create something a little less obvious and a little more…. esoteric.
We took inspiration from the work of Saul Bass, legendary graphic artist who created many distinctive Hitchcock and Bond titles.
Okay, what we’ve done is a lot simpler, but the client was pleased! This graphic was designed so that text could be placed over it in the company’s style of white text with no drop shadow, so needed to have a high contrast. We also had fun with their corporate colour palate, straying from the blues with which their branding is chiefly associated with.
